Lakshaya Baliyan

I am your friendly neighborhood marketing scientist who loves to read, write, talk, hear, experiment, journal, and observe marketing.
I got fired, started an agency with no savings and no plan, and four years later it does ₹50,00,000 a year. I write it all down here, every single day.
- mood
- restless (penduluming between meditation and s*dation)
- playing
- Stupid Song- Olivia Rodrigo
- doing
- Finishing this content and then going to journal
- where
- At my friend's place, showing everyone the awesome email copy I just wrote
Looking for something older? Every post, in one list.
Part 4- How to Get More RFQs for Your Pumps and Valves Business
The six ways a prospect reacts to your email, and which one you are actually writing for.
Part 3- How to Get More RFQs for Your Pumps and Valves Business
What that looks like in practice, and why the goal is never to sell on the email.
Part 2- How to Get More RFQs for Your Pumps and Valves Business
Why email outreach is the fastest route to a lead if you want one next week.
Part 1- How to Get More RFQs for Your Pumps and Valves Business
Twenty-five years of listening to pumps and valves sales conversations, and what this series will cover.
Is SEO relevant for Pumps and Valves Manufacturers and Suppliers?
One of the hardest and the loudest arguments I have heard about SEO for engineering equipment manufacturers is this- "Nobody searches for products like...
Learnings from managing and scaling a ₹50,00,000 agency, delivered to your inbox.
No spam, unsubscribe whenever. Your address is never shared.